“Long before DEATHBOWL TO DOWNTOWN there was another documentary about skating in New York City called Apple Juice. I don’t want to sound like a sentimental fag or anything, but this video is about as special as they come in Skate History Land. It captures the day to day life of skating in New York at a time when the oldest skateboarders in the city were about 20.
Apple Juice was made by the dudes at the legendary Skate NYC shop in 1990. It was thought to be lost forever until recently, when it was unearthed from a dusty storage space somewhere in the city. Now it’s online for skate dweebs and old men to freak out over for generations to come.”
Coming on the heels of all the ART IN THE STREETS hullaballoo that’s leaving everyone (me, at least) scratching they’re heads and thinking what the hell is going on? is the discovery of this long-lost gem – fucking King Tut’s tomb of the skate world, and it’s so legit. People are STILL TRYING to cop this film style in skate videos, and all of the shit these kids are wearing has become iconic, but the film itself takes place before all that, and is so simple and unassuming because of it. I don’t want to sound like a sentimental fag or anything (to borrow a lovely turn of phrase), but it’s really beautiful.
